Preliminary Program subject to change
10E07 Intellectual Assets in the Digital Era
OverviewThis session is intended to help businesses and universities better understand the opportunities and threats around intellectual assets (IA) in the digital era. Topics to be considered include the role of business method patents (often computer-related), the increasing importance of electronic defensive publications, the implications of disruptive innovation theory for IA strategy, the challenges and opportunities of licensing university technology, business success stories, etc.
Primary SponsorInformation Technology (10e)

Chair

Jeff Lindsay
Director of Solution Development
Innovation Edge (www.innovationedge.com)
1526 South Commercial Street, Suite 200
Neenah, WI 54956
Phone Number: 920-428-1878
Email: jlindsay@innovationedge.com

CoChair

Ken Horton
Associate Professor Intellectual Property Law & Strategy
Gore School of Business
Westminster College
1840 South 1300 East
Salt Lake City, UT 84105
Phone Number: 801-832-2600
Email: Khorton@Westminstercollege.edu
Ip Law: The Underpinnings of Intellectual Assets
Ken Horton, Gore School of Business, Westminster College, 1840 South 1300 East, Salt Lake City, UT 84105
Strategic Inventing And The Need For Ip Education
Nicholas Nissing, Animal Genomics, Monsanto, 800 North Lindbergh Blvd, O4E, St. Louis, MO 63167
Start-Ups Made Easy: Perspectives for Chemical Engineers
Michael Alder, Technology Transfer Office, Brigham Young University, 3760 HBLL, Brigham Young University, Provo, UT 84602-6844
Dealing with Disruptive Innovation: The Role of Patents and Defensive Publications
Jeff Lindsay, Innovation Edge (www.innovationedge.com), 1526 South Commercial Street, Suite 200, Neenah, WI 54956
Key Intellectual Property Issues for Chemical Engineers (Panel Discussion)
Jonathan Lee, Salt Lake City Office, Holland and Hart, 60 E. South Temple, Suite 2000, Salt Lake City, UT 84111, Michael Alder, Technology Transfer Office, Brigham Young University, 3760 HBLL, Brigham Young University, Provo, UT 84602-6844, Nicholas Nissing, Animal Genomics, Monsanto, 800 North Lindbergh Blvd, O4E, St. Louis, MO 63167, Ken Horton, Gore School of Business, Westminster College, 1840 South 1300 East, Salt Lake City, UT 84105 and Jeff Lindsay, Innovation Edge (www.innovationedge.com), 1526 South Commercial Street, Suite 200, Neenah, WI 54956

Computing and Systems Technology Division